For over 150 years the site of the old market in Hereford was - a market! More specifically it was a cattle market, presumably principally trading in the Herefordshire breed of cattle. However, in 2014 the site was transformed into the Old Market shopping centre and its long-standing business involving livestock was moved elsewhere. At the time of its opening signage was designed for the centre, and an example is shown in my photograph. I like this cut-out style (see a similar example here). In the Old Market it appears in wood and metal, placed horizontally and rotated vertically. It was of its time and it's a style that will date, as all signs do. However, it could have been a lot worse and I'd be happy to see it for several more years.
photo © T. Boughen Camera: Lumix FZ1000 2